About us

Charleston-based. Built to compete anywhere.

On paper, we’re a performance marketing agency — experts in paid media, strategy, targeted marketing, creative, and live reporting. But we’re more than that.

Ignite turns potential into progress. We're not a “one size fits all” kind of agency. We listen to and get to know our clients as businesses and as people to find out what really drives their growth. We create personalized business strategies, model custom audiences, learn from the data, and constantly optimize to turn spend into revenue. We operate on radical transparency and accountability, so all of our clients are able to check their progress 24/7, in real time. We also value speed and efficiency, so if something goes wrong or there's a last minute change, count on us to be on top of it.

We don't rely on fluff, mumbo jumbo, and fake promises, we do what we say we're going to do and only focus on real, measurable outcomes. No BS. We believe that we succeed when our clients succeed, not just when we deliver a campaign.

“Digital Ignite has been a great partner for Dig South. They understand our audience and they bring the kind of thinking that moves the needle for us.”

The mission

Our mission and model.

We’re a collective of problem solvers, creators, and outside-the-box thinkers. We don’t just sell ads, we use data to ignite outcomes for the brands we work with.

That isn’t a slogan, it’s how we work. We buy the media, read the data, and set the strategy ourselves — no handoff between the person spending your budget and the person answering for it. No is not an answer here. If there’s a way to get you there, we’ll find it.

Clients choose us for the team, the strategy, and the results. Full stop.

People

An in-house team of media buyers, creatives, account managers, and strategists, plus a bench of specialists we bring in when the problem calls for it.

Process

We build the data and campaign infrastructure with you: a trackable foundation, live reporting dashboards, and metrics shaped to your business. You own your audience — we don’t rent it back to you — and we recommend the channel that works for your business, not the one that’s easiest for us to sell.

Outcomes

Activity is not achievement. If we can’t track it, we don’t do it. Every campaign carries KPIs and constant optimization, and the team that runs your media answers for the result, in the open, in real time.