Our Story

Founded in March 2016 by Mike Samet and Chris Clark, Digital Ignite began with a bold vision. After leading New Point Digital and eventually purchasing it from Apex Broadcasting, Mike and Chris set out to transform the digital marketing landscape. Starting their journey together in 2014, they built one of the Southeast’s standout agencies, bringing programmatic advertising and real-time bidding (RTB) to Charleston. By keeping media buying and strategy in-house, they gave their clients a unique edge in a competitive market.

In 2018, Digital Ignite was officially born, and since then, the agency has continued to grow and evolve. Focused on constant innovation, the team has expanded its services and tech capabilities while fostering a collaborative, diverse culture that fuels both internal growth and client success.

Today, Digital Ignite partners with some of the biggest brands, including Hoover, Oreck, Le Creuset, Kiawah Island, Diamond Resorts, Hilton, and Clemson Athletics. Their dedication to innovation and results earned them recognition as one of INC. Magazine’s 5000 fastest-growing companies in 2021 and 2022.

Proudly rooted in Charleston, Digital Ignite actively supports local organizations like Lowcountry Local First, The Harbour Entrepreneur Center, The College of Charleston, the Children’s Museum of the Lowcountry, Citadel Athletics, and the Charleston Animal Society. Their story is one of growth, innovation, and a deep commitment to both their clients and their community.

Our Clients

Domino's logo
Hoover logo
Travel + Leisure logo
RedWeek logo
Le Creuset logo
UES logo
Harris Teeter logo
Dig South logo
Love's logo
Refuel logo
Visit Myrtle Beach logo
Goodwill logo
Love my timeshare logo
Gigpro logo
Diamond Resorts logo
Charleston Riverdogs logo
The Citadel logo
Synergi logo
American Flatbread logo
AD Aptitude logo
DAB Water Technology logo
Heron Farms logo
Wild Tonic logo
Parla logo